Age matters when it comes to search engine optimization. All other things being equal, the age of your website domain and the age of its content factors into search results. It makes sense to get solid service copy in place because it can continue to work for you even years later if set up strategically from the start.
The graphic above is from an actual therapist’s website in a major metropolitan area built by Ceed. It shows organic traffic from just Google on a monthly basis over for years, from 2009 through 2012. The website is large, at over 50 indexed pages, but basically unaltered over the period. As demonstrated by the graphic, Google natural search engine traffic continues to climb on an upward trend line.
It is similar to starting your retirement savings now, versus later. The sooner you get started, the sooner you will be established, and the better the base, the better the growth.
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